IMAGINE TELLING YOUR STORY IN 30 SECONDS
"Millennials are the group that gives most to charities
They are most likely to watch Online videos
before making a gift."
OUR MISSION STATEMENT
BE THE CHANGE films creates emotional commercials for non profits.
We utilize an engaging narrative which takes potential donors on a journey
into the non profit's programs.
The commercial highlights the impact on the lives of clients
and inspires participation & shares on social media.
MAXIMIZE your reach with a powerful narrative commercial
needed to make your non profit STAND OUT
in the AGE OF SOCIAL MEDIA and instant sharing donations
HOW IT WORKS
Our team begins by listening to you.
Are you raising funds on a seasonal giving date?
creating visibility ?
Working with your marketing team we define the commercial's success metrics.
We create a story idea,
an emotional telling of your non profit's program, the manner in which it creates a change, and the impact it has on the lives of its clients.
BE THE CHANGE offers full production services from casting actors to hiring top of the line film crews and high end camera gear. we execute in exact detail the scripted commercial while involving the marketing lead in every creative decision.
Editing in 4K and utilizing state of the art visual effects & sound mix we deliver the commercial ready to be shared on your website and social media.
SOCIAL MARKETING STRATEGIST
LAURA WITTCOFF DSW,LICSW
Building the bridge between traditional for-profit advertising and nonprofit promotion has become Laura Wittcoff’s personal mission. With a doctorate in Social Work and a 25-year history guiding nonprofits in meeting organizational and infrastructure goals, Laura recognizes the essentialness of bringing the nonprofit story to life visually to raise their public visibility. Laura works with nonprofits to convert their missions to effective messages and relies on Be The Change to create the impactful visual story to be shared again and again.
OUR PAST WORK
We would like to show you what our team can do for you.
MEET OUR TEAM
HEAD OF PRODUCTION
Danit Sigler & Lior Molcho are award winning music video creators, their videos for Enrique Iglesias, Sia and David Guetta and many more, have been viewed by more than a billion people around the world.
After 20 years of working with the world largest entertainment companies, Lior & Danit decided it is time to combine their visual storytelling expertise with their passion for non profit work by pioneering the field of Non profit commercials.
While developing their career in entertainment, they both volunteered with multiple non profits; Teaching English and Math to youth at risk, mentoring in the Big Brother program, producing videos for the "Peace Rides" promoting an end to gang violence in South Central LA, and volunteering with animal shelters and as a team leaders, mentors and board members for Magic Wheelchair.
On "Be The Change" Lior says "After 20 years its time to be the change we want to see in the world"
While producing some of the most successful music videos today and working with the world's largest entertainment companies such as Apple, Warner Bros music and Sony, Chen volunteered with the elderly, low income families and children with cancer .
A perfectionist, Chen carries her eye for detail from her successful work in the entertainment industry to 'Be The Change', bringing along her talented team of collaborators.
With over a decade of work in the nonprofit sector, Christine has acquired a ground up view of nonprofit business strategy. Her experience in program and revenue development, nonprofit marketing, and grant writing led to her transforming a small grassroots non profit, Magic Wheelchair, to a nationwide organization while doubling revenue and reach. She has secured contracts with Marvel, Disney & Lucasfilm as well as created a network of grassroots fundraising and volunteer programs in over 100 cities all in the span of less than two years. Her passion and relentless drive to maximize the potential of nonprofits are the driving force behind Christine’s work with Be The Change.
WE WOULD LOVE TO PRESENT A SCRIPT IDEA FOR YOUR NON PROFIT TODAY !